Konsultasi Klinik IKM Bersama IKM Masamo

IKM Masamo yang menggeluti usaha kuliner melakukan konsultasi ke Klinik IKM yang berlokasi di Balai Kriya pada hari Kamis (29/04/2021). Adapun produk IKM Masamo hasilkan yakni cake, kue kering, cookies, bebek tembrak, Mie Basah, dll. Sebagian dari kelompoknya sudah memiliki legalitas seperti PIRT dan Halal.

IKM Masamo menyampaikan beberapa hal dalam konsultasi klinik IKM yakni ingin mengembangkan kuliner kreatif yang lebih kekinian, juga ingin mencoba membuat cookies berbahan dasar Lokal contohnya dari Gula merah,  dan diviralkan untuk dijadikan oleh-oleh khas NTB. Untuk diketahui, IKM Masamo sudah menguasai sosmed dan marketplace Shopee, karena ingin mencakup pasar yang lebih luas dan berharap dibantu Dinas Perindustrian NTB.

Menanggapi hal tersebut, tim dari Dinas Perindustrian memberikan saran dan masukan di antaranya IKM harus mulai berinovasi dan mengasah kreatifitas dengan mengembangkan produk olahannya. Penting juga untuk melihat makanan ‘kekinian’ apa yang saat ini sedang diminati dan banyak dicari. Dengan menyediakan makanan kekinian dan unik, konsumen akan penasaran untuk mencobanya. Ada beberapa resep kekinian yang diberikan kepada IKM Masamo yang berbahan lokal seperti seperti es cream/es puter ubi ungu dan minuman dari ubi ungu. Selain itu, Disperin NTB akan membantu fasilitasi perijinan seperti merek dan ijin edar.

Yuk Bela Beli Produk Lokal, Bangga Buatan NTB.

SMEs Consultation Clinic with IKM Masamo

IKM Masamo, which is in the culinary business, conducted a consultation at the SMEs Clinic located at Balai Kriya on Thursday (29/04/2021). IKM Masamo products include cakes, pastries, cookies, Tembrak duck, Wet Noodles, etc. Some of the groups already have legalities such as PIRT and Halal.

IKM Masamo conveyed several things in the IKM clinic consultation, i.e. wanting to develop more contemporary creative culinary delights, trying to make cookies made from local ingredients, for example from brown sugar, and making them available as typical NTB souvenirs. For information, IKM Masamo has mastered social media and the Shopee marketplace, because it wants to cover a wider market and hopes to be assisted by the NTB Industry Service.

Responding to this, a team from the Industry Service provided suggestions and input, among which SMEs had to start innovating and hone their creativity by developing their processed products. It is also important to see what ‘current’ foods are currently in demand and are in high demand. By providing contemporary and unique food, consumers will be curious to try it. There are several contemporary recipes given to IKM Masamo which are made from local ingredients, such as purple sweet potato ice cream / ice cream and purple sweet potato drinks. In addition, the NTB Industry Service will help facilitate licensing such as trademarks and distribution permits.

Let’s Buy Local Products. Proud of NTB Local Product.